Nature-based tourism (NBT) is a growing industry within regions rich in natural amenities worldwide. An important feature of NBT business is the dependence on the quality of surrounding environment. This paper addresses the role of the management of commercial forests owned by the state in Finnish Lapland. The paper explores the NBT entrepreneurs’ willingness to participate in a proposed new landscape and recreational value trading (LRVT) and elaborates the effect of entrepreneur and enterprise characteristics, such as entrepreneurial attitude, venture size, and a variety of services offered to customers, on the experienced and expected growth of NBT enterprise. The survey data on NBT enterprises were analyzed with ordered and binary logit models. The willingness of enterprises to participate in LRVT depended on the venture size, entrepreneurial attitude, and type of activities offered to customers. The results show that relatively young and small-sized enterprises have faced difficulties in developing their business. Entrepreneurial experience, risk-taking and intention to develop new business associate positively with expected increase in turnover.
Timber production is an economically important provisioning ecosystem service in forests, but is often in conflict with the provision of other ecosystem services. In multifunctional forestry, the production of timber and non-timber ecosystem services should coexist in the same landscape. To this end, we explored the capacity of a boreal landscape to simultaneously produce collectable goods − bilberry (Vaccimium myrtillus L.), cowberry (Vaccinium vitis-idaea L.) and cep (Boletus edulis Bull.) − alongside timber revenues. We also identified optimal forest management plans to achieve this. Furthermore, we analyzed trade-offs between collectable good yields and timber production, as well as between their economic values. We ran forest growth simulations under seven alternative management regimes at a landscape level across 50-year planning horizons. Then, we used multi-objective optimization to explore trade-offs and identify optimal forest management plans. The results showed that the strongest trade-off was between bilberry and timber production, resulting in a large loss in timber revenues for a gain in bilberry production. However, the conflicts between other collectables and timber production were relatively small: it was possible to increase the provision of collectable goods 4–15% with small reductions (3−5%) from timber revenues. With careful forest planning, there is the potential to simultaneously produce high levels of collectable goods and timber revenues in the landscape.